Mainstrem March 2022 - Jan 2023
1.Applied human-centered design principles to develop intuitive and empathetic user interfaces for web and mobile applications, driving a 50% increase in user engagement and a 20% decrease in bounce rate within three months post-launch of the flagship mobile app redesign
2.Utilized strategic thinking to align design solutions with business objectives and user needs, leading to a 40% improvement in task completion rates through the implementation of a user research program.
3.Employed problem-solving skills to identify and address usability issues, conducting user testing and heuristic evaluations, which uncovered key insights contributing to the achievement of a 30% reduction in design-to-development handoff time with the introduction of a design system.
4.Leveraged a variety of tools and techniques, including Sketch, Figma, Adobe XD, and InVision, to create wireframes, prototypes, and high-fidelity mockups, for pioneering new design methodologies and fostering a culture of design thinking within the organization.
5.Mentored junior team members in prototyping techniques, problem-solving methodologies, and behavioral research practices, contributing to their professional growth and development.